Book Design: Lost In Translation

The cover of Al Gore's new book in America (shout-out to Jon Stewart on page 17, people!):

However, if you go to your nearest Blackwells (as Borders and Waterstones didn't have a copy, but Blackwells did have a very nice shop assistant who participated in a blushing contest with me this afternoon, so it wasn't a wasted journey. In the back: zip it.), the UK version looks like this:

Not quite as snappy, is it?

currently playing: New Young Pony Club – Ice Cream
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